A few months ago, author William Gumede described Zuma as someone with a narcissistic personality disorder — a set of traits defined by Austrian psychoanalyst Heinz Kohut as “including an exaggerated sense of superiority, a lack of self-awareness about the impact of their behaviour and having a disdain for others, who they devalue to validate their own grandiosity”. These people lack empathy, have a distorted sense of reality and are incapable of seeing anything from anyone else’s perspective. Narcissists like Zuma, Gumede argues, can’t accept responsibility and don’t care if they take down entire countries with them. The events at Nkandla, sadly for Zuma, only reinforced that perspective.
Government has the truth to communicate … the people who are going to pass on our content much more effectively to the public are the people we will focus on, I can tell you this right now… It will continue to work with mainstream media. Nothing is going to change, but you can expect – without a shadow of a doubt – that there will be more usage of media that covers areas which are generally not covered, [like] rural areas… Even if you write badly about government we will still do work with you, the criteria is not to write good about government. The criteria is to report on government work [and] once you’ve reported on government work, you can do what you like to criticise it. – Jimmy Manyi, announcing a new media strategy based on threats instead of persuasionBACK TO TOP